Disney EMEA has launched its 2020 festive campaign ‘From Our Family To Yours’, including its first-ever Christmas advert, a three-minute animated tale telling a touching story of a grandmother, her granddaughter and the family traditions that connect them through the years. The advert is part of the celebrations marking a 40-year partnership with children’s charity, Make-A-Wish®, and is airing across TV and Digital plus Disney’s own channels in 26 countries in EMEA, as well as Australia, New Zealand, North America and parts of Asia.

The heart-warming storyline is inspired by the themes of traditions, family togetherness and nostalgia, and introduces two new characters – a grandmother, Lola, and her granddaughter – alongside familiar friend Mickey Mouse who features as a much-loved toy, gifted to Lola as a young child by her father in 1940. With each passing year, Mickey comes to symbolise Lola’s childhood and a present day connection to her granddaughter, ultimately inspiring a festive surprise on Christmas morning.